Mobile commerce refers to any commercial transaction conducted through mobile devices such as smartphones and tablets. It includes activities like: Online shopping through mobile websites or apps Mobile banking Mobile payments and digital wallets In-app purchases Location-based services and offers Unlike traditional e-commerce, which primarily happens on desktop computers, m-commerce focuses on the mobile user experience , offering speed, personalization, and convenience. The Rise of Mobile Commerce The growth of mobile commerce has been rapid and unstoppable. With the increasing affordability of smartphones and widespread internet connectivity, consumers across the globe now prefer to shop using their mobile devices. Some key statistics that highlight this trend: More than 70% of global e-commerce traffic now comes from mobile devices. Mobile commerce sales are expected to surpass $4.5 trillion by 2027 , according to industry forecasts. Over 79% of smar...
The way people shop is changing rapidly. Today’s consumers no longer rely solely on visiting e-commerce websites; instead, smartphones and social media platforms are becoming their primary shopping channels. This is why one of the most important trends in the digital business landscape is “Mobile and Social Commerce Integration.” This integration isn’t just about driving sales — it’s about building stronger customer relationships, understanding buyer behavior in real time, and creating seamless shopping journeys. In fast-growing markets like Bangladesh, where mobile internet usage is booming, this integration is transforming the entire e-commerce ecosystem. 📱 1. Mobile Commerce: Shopping at Your Fingertips 🧠 What Is Mobile Commerce? Mobile commerce (M-commerce) refers to buying and selling goods or services through mobile devices such as smartphones or tablets. In countries like Bangladesh, over 120 million people now use mobile internet, and a large portion of them spend signif...